# Storefront vs Patient Portal

## Overview

The Storefront and Patient Portal are connected, but they serve different purposes.

## Storefront

* Access to a large product catalog
* General browsing
* Broader purchasing opportunities

## Patient Portal

* Quiz entry point
* Account creation
* Saved results
* Provider-recommended routine
* Product purchasing tied to that routine
* Daily routine tracking
* Refill prompts

## Key Difference

* Storefront = broad catalog
* Patient Portal = guided, personalized journey

## Why It Matters

The Storefront gives breadth. The Patient Portal gives precision.

{% hint style="info" %}
When speaking to patients, emphasize the portal first. It removes confusion and makes purchasing easier.
{% endhint %}