> For the complete documentation index, see [llms.txt](https://docs.skintype.pro/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.skintype.pro/skin-type-pro-user-resources/generating-skincare-revenue/online-store-commission.md).

# Online Store Commission

### Overview

Providers earn a commission on all products sold through the patient portal and online store.

Commission is calculated in two steps:

1. Commission is applied to the **gross sale amount**
2. Any discounts or incentives are deducted from that commission

{% hint style="info" %}
💡 This means your commission is based on the full value of the order before any promotions are applied.
{% endhint %}

***

### Commission Formula

The calculation follows this structure:

**Gross Sale × Commission % = Gross Commission**\
**Gross Commission – Discounts/Incentives = Net Commission**

***

### Automatic & Platform-Applied Incentives

Some incentives are automatically applied within the Storefront or through the broader Skin Type Solutions platform.

These may include:

* Free shipping on orders over $50 (default Storefront setting)
* Promotions or discounts from the Skin Type Solutions DTC platform
* Brand or site-wide promotional campaigns

{% hint style="info" %}
💡 Promotions are used to encourage conversions and increase the likelihood that patients complete their purchase. While they may reduce commission on a single order, they are designed to drive higher overall sales and patient compliance.
{% endhint %}

***

### Provider-Initiated Discounts

Providers may request custom coupon codes to apply discounts to their patient portal orders.

These can be used for:

* First-time purchase incentives
* Promotional campaigns
* Patient retention or re-engagement
* Practice-specific marketing efforts

{% hint style="info" %}
💡 Coupon codes give providers flexibility to drive conversions and tailor promotions to their patient base.
{% endhint %}

***

### How It Works

* Coupon codes are applied at checkout by the patient
* The discount amount is deducted from the commission after it is calculated
* This follows the same structure as all other incentives

{% hint style="info" %}
⚠️ Discounts applied via coupon codes will reduce net commission on that order.
{% endhint %}

***

### Example: Coupon Code Applied

* Order Total: $200
* Commission Rate: 35%
* Coupon Discount: $25

**Step 1: Gross Commission**\
$200 × 35% = $70

**Step 2: Deduct Coupon Discount**\
$70 – $25 = $45

**Net Commission: $45**

***

### Best Practices

* Use first-time purchase discounts to increase conversion
* Test promotions to find the right balance between conversion and margin
* Focus on long-term patient value, not just single-order commission

{% hint style="info" %}
💡 Strategic use of coupon codes can increase total revenue by improving conversion and repeat purchases.
{% endhint %}

***

### Example 1: Standard Order (No Discounts or Free Shipping)

* Order Total: $45
* Commission Rate: 35%

**Step 1: Calculate Gross Commission**\
$45 × 35% = $15.75

**Step 2: No Incentives Applied**\
Net Commission = $15.75

{% hint style="info" %}
💡 Orders below $50 do not qualify for free shipping, so no deductions are applied.
{% endhint %}

***

### Example 2: Free Shipping (Automatic)

* Order Total: $200
* Commission Rate: 35%
* Free Shipping: $7.95

**Step 1: Gross Commission**\
$200 × 35% = $70

**Step 2: Deduct Shipping**\
$70 – $7.95 = $62.05

**Net Commission: $62.05**

{% hint style="info" %}
💡 Free shipping is automatically applied to qualifying orders and deducted from commission.
{% endhint %}

***

### Commission Comparison by Plan

The following example shows how commission varies by plan for the same order.

**Scenario:**

* Order Total: $200
* Free Shipping: $7.95
* No additional discounts

***

| Plan   | Commission % | Gross Commission | Shipping Deduction | Net Commission |
| ------ | ------------ | ---------------- | ------------------ | -------------- |
| Basic  | 30%          | $60.00           | $7.95              | $52.05         |
| Growth | 35%          | $70.00           | $7.95              | $62.05         |
| Elite  | 40%          | $80.00           | $7.95              | $72.05         |

***

#### How to Read This

* **Gross Commission** = Order Total × Commission %
* **Shipping Deduction** = Applied after commission is calculated
* **Net Commission** = Final earnings after incentives

{% hint style="info" %}
💡 Higher commission plans increase your earnings per order, even when incentives like free shipping are applied.
{% endhint %}

***

### Example 3: Platform Promotion Applied

* Order Total: $200
* Commission Rate: 35%
* Platform Discount: 10% ($20)

**Step 1: Gross Commission**\
$200 × 35% = $70

**Step 2: Deduct Discount**\
$70 – $20 = $50

**Net Commission: $50**

{% hint style="info" %}
⚠️ Promotions from the Skin Type Solutions platform may apply automatically and reduce net commission.
{% endhint %}

***

### Example 4: Combined Incentives

* Order Total: $200
* Commission Rate: 35%
* Platform Discount: $20
* Free Shipping: $7.95

**Step 1: Gross Commission**\
$200 × 35% = $70

**Step 2: Deduct All Incentives**\
$70 – $20 – $7.95 = $42.05

**Net Commission: $42.05**

***

### How This Works in Practice

Patients checking out through your Storefront may receive:

* Free shipping (if order qualifies)
* Active promotions or discounts
* Brand or seasonal offers

These are applied automatically at checkout and reflected in the final commission calculation.

{% hint style="info" %}
💡 Providers do not need to manage or apply these incentives manually.
{% endhint %}

***

### Key Principles

* Commission is always calculated on the **gross sale amount**
* Discounts and incentives are **deducted from commission**
* Some incentives are **automatically applied by the platform**
* Net commission reflects all applied promotions

***

### Best Practices

* Expect small variations in commission based on promotions
* Focus on overall sales volume and patient compliance
* Use the system to drive repeat purchases over time

***

### Summary

The commission model is designed to be:

* Transparent
* Flexible
* Scalable

**Gross Sale → Commission Applied → Incentives Deducted → Net Commission**

{% hint style="info" %}
💡 Automatic incentives and platform promotions may impact net commission, but also help drive higher conversion and overall sales.
{% endhint %}