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Online Store Commission

Overview

Providers earn a commission on all products sold through the patient portal and online store.

Commission is calculated in two steps:

  1. Commission is applied to the gross sale amount

  2. Any discounts or incentives are deducted from that commission

💡 This means your commission is based on the full value of the order before any promotions are applied.

Commission Formula

The calculation follows this structure:

Gross Sale × Commission % = Gross Commission Gross Commission – Discounts/Incentives = Net Commission

Automatic & Platform-Applied Incentives

Some incentives are automatically applied within the Storefront or through the broader Skin Type Solutions platform.

These may include:

  • Free shipping on orders over $50 (default Storefront setting)

  • Promotions or discounts from the Skin Type Solutions DTC platform

  • Brand or site-wide promotional campaigns

💡 Promotions are used to encourage conversions and increase the likelihood that patients complete their purchase. While they may reduce commission on a single order, they are designed to drive higher overall sales and patient compliance.

Provider-Initiated Discounts

Providers may request custom coupon codes to apply discounts to their patient portal orders.

These can be used for:

  • First-time purchase incentives

  • Promotional campaigns

  • Patient retention or re-engagement

  • Practice-specific marketing efforts

💡 Coupon codes give providers flexibility to drive conversions and tailor promotions to their patient base.

How It Works

  • Coupon codes are applied at checkout by the patient

  • The discount amount is deducted from the commission after it is calculated

  • This follows the same structure as all other incentives

⚠️ Discounts applied via coupon codes will reduce net commission on that order.

Example: Coupon Code Applied

  • Order Total: $200

  • Commission Rate: 35%

  • Coupon Discount: $25

Step 1: Gross Commission $200 × 35% = $70

Step 2: Deduct Coupon Discount $70 – $25 = $45

Net Commission: $45

Best Practices

  • Use first-time purchase discounts to increase conversion

  • Test promotions to find the right balance between conversion and margin

  • Focus on long-term patient value, not just single-order commission

💡 Strategic use of coupon codes can increase total revenue by improving conversion and repeat purchases.

Example 1: Standard Order (No Discounts or Free Shipping)

  • Order Total: $45

  • Commission Rate: 35%

Step 1: Calculate Gross Commission $45 × 35% = $15.75

Step 2: No Incentives Applied Net Commission = $15.75

💡 Orders below $50 do not qualify for free shipping, so no deductions are applied.

Example 2: Free Shipping (Automatic)

  • Order Total: $200

  • Commission Rate: 35%

  • Free Shipping: $7.95

Step 1: Gross Commission $200 × 35% = $70

Step 2: Deduct Shipping $70 – $7.95 = $62.05

Net Commission: $62.05

💡 Free shipping is automatically applied to qualifying orders and deducted from commission.

Commission Comparison by Plan

The following example shows how commission varies by plan for the same order.

Scenario:

  • Order Total: $200

  • Free Shipping: $7.95

  • No additional discounts

Plan
Commission %
Gross Commission
Shipping Deduction
Net Commission

Basic

30%

$60.00

$7.95

$52.05

Growth

35%

$70.00

$7.95

$62.05

Elite

40%

$80.00

$7.95

$72.05

How to Read This

  • Gross Commission = Order Total × Commission %

  • Shipping Deduction = Applied after commission is calculated

  • Net Commission = Final earnings after incentives

💡 Higher commission plans increase your earnings per order, even when incentives like free shipping are applied.

Example 3: Platform Promotion Applied

  • Order Total: $200

  • Commission Rate: 35%

  • Platform Discount: 10% ($20)

Step 1: Gross Commission $200 × 35% = $70

Step 2: Deduct Discount $70 – $20 = $50

Net Commission: $50

⚠️ Promotions from the Skin Type Solutions platform may apply automatically and reduce net commission.

Example 4: Combined Incentives

  • Order Total: $200

  • Commission Rate: 35%

  • Platform Discount: $20

  • Free Shipping: $7.95

Step 1: Gross Commission $200 × 35% = $70

Step 2: Deduct All Incentives $70 – $20 – $7.95 = $42.05

Net Commission: $42.05

How This Works in Practice

Patients checking out through your Storefront may receive:

  • Free shipping (if order qualifies)

  • Active promotions or discounts

  • Brand or seasonal offers

These are applied automatically at checkout and reflected in the final commission calculation.

💡 Providers do not need to manage or apply these incentives manually.

Key Principles

  • Commission is always calculated on the gross sale amount

  • Discounts and incentives are deducted from commission

  • Some incentives are automatically applied by the platform

  • Net commission reflects all applied promotions

Best Practices

  • Expect small variations in commission based on promotions

  • Focus on overall sales volume and patient compliance

  • Use the system to drive repeat purchases over time

Summary

The commission model is designed to be:

  • Transparent

  • Flexible

  • Scalable

Gross Sale → Commission Applied → Incentives Deducted → Net Commission

💡 Automatic incentives and platform promotions may impact net commission, but also help drive higher conversion and overall sales.

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