# Patient Behavior

## Overview

Patient behavior analytics help you understand how patients interact with your skincare program after the consult.

## What You Can Track

* Purchase frequency
* Repeat orders
* Product engagement patterns
* Routine-related follow-through

## Why It Matters

Patient behavior tells you whether recommendations are sticking and whether the overall experience is strong enough to support long-term usage.

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**Pro Tip**\
Watch for repeat behavior first. It is often the clearest sign that your consult process is working.
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